Marketing Grants Program

Overview of the Marketing Grants Program program:

The Marketing Grants Program is designed to fuel the growth and user acquisition efforts of both new and existing projects on the Stellar network. It supports a wide array of marketing initiatives, including digital and offline marketing, in-app incentives, public relations, and communications. The program seeks qualified teams with proven capabilities to define budgets, set benchmarks, execute marketing campaigns, and deliver results. Projects should have clear use cases and concrete timelines, aligning with SDF’s mission of increasing financial inclusion, sustainability, compliance, diversity, equity, inclusion, and social responsibility.

Benefits of the Marketing Grants Program program:

• Participants receive financial support for various marketing initiatives, including:
• Paid digital media (e.g., Meta/Instagram, Google Ads, LinkedIn, display ads).
• Offline marketing activities and events.
• Public relations and communications support.
• In-app incentives, such as new customer bonuses and referral programs.
• Access to external resources, including marketing agencies, tools, and services.

Eligibility criteria of the Marketing Grants Program program:

• Eligible projects should:
• Be live with traction or preparing to launch soon.
• Align with SDFs mission of enhancing financial inclusion, sustainability, compliance, diversity, equity, inclusion, and social responsibility.
• Demonstrate that increased success will positively impact the Stellar ecosystem.
• Present a detailed marketing proposal with clear deliverables, timelines, and measurable milestones.
• Have an internal marketing team or resources capable of implementing a co-created plan.